Sounds like you. Works while you don't.
Quiet Inbox sets up and manages AI-powered support for UK e-commerce brands — every message answered, audited before it goes live, gated so it never freelances, and trained on your own replies so customers can't tell the difference. Built by operators who did it for their own brand first.
Get a free inbox MOT See pricingIn a real SME inbox we audited, around 50% of tickets were noise that should be auto-closed. The founder was reading all of it anyway.
Where's my order, returns, address changes, restocks. Repetitive, predictable — and still answered by hand at 10pm.
When your website says one thing and your replies say another, you're not just inconsistent — you may be breaking consumer law. We check before anything goes live.
We analyse a month of your real tickets — not a questionnaire. You get the theme breakdown, a policy contradiction audit, your tone-of-voice profile and a root-cause report, with a fixed-price plan. One week.
Helpdesk configured, knowledge base built from your actual replies, AI tested against a full scenario suite. Nothing customer-facing switches on until it passes and you've signed off. Two to four weeks.
An AI agent decays — products change, policies change, and it keeps answering last quarter's questions. We tune weekly, update your policies, report deflection, and draft the channels that can't be automated.
Most AI support tools answer like a call centre. Ours answers like you — because we build it from the replies you've already written. Your wording, your warmth, your sign-offs, your emoji rules, captured in a playbook you own.
The AI drafts, your team approves. Full autonomy only ever comes later, topic by topic, with your sign-off.
Legal threats, press, VIPs, medical questions — your no-go list always routes to a human. The AI knows what it must not answer.
Replies are grounded in the customer's actual order and your live policies — not a generic macro with a name token.
Plenty of tools overclaim. Here's the honest capability map for a UK brand — it's the first conversation we have with every client.
| Channel | Automation | Notes |
|---|---|---|
| Fully automatable | The richest channel — order lookups, policies, tracking, all with an approval workflow. | |
| Instagram DMs + comments | Fully automatable | Native helpdesk integration. |
| Facebook + Messenger | Fully automatable | Comments and Messenger both covered. |
| TikTok comments | Automatable | Via a social inbox tool — we add it when your volume justifies it. |
| TikTok DMs (organic) | Not automatable | No API exists. Anyone who says otherwise is scraping against TikTok's rules and risking your account. We draft the replies; your team pastes them — honest, and it works. |
BSSET is a UK haircare brand selling on Shopify and TikTok Shop, shipping from UK, US and EU warehouses. Before selling this as a service, we ran the full method on our own inbox: ticket export analysed, playbook rebuilt from real replies, knowledge base audited and re-synced, AI validated in test mode on every core intent — then a gated go-live.
of inbox traffic was noise — auto-closed so humans never see it
ticket driver (bad delivery addresses) eliminated at source with checkout postcode lookup
a returns-policy contradiction caught and fixed before the AI went live
Evenings back. Weekends back. Every message still answered — in your voice, within your rules.
Credited in full against your setup.
Scope-based tiers; fixed quote from your audit.
3-month minimum, then rolling.
Your helpdesk/platform subscription stays on your own bill — we charge for our work only, and we'll show you exactly what the platform will cost before you commit.
In return: an honest public review once you've been live 30 days, and permission to publish your before/after numbers as a case study.
founding places — the offer ends when the fifth signs
Send us one week of your support inbox (we'll show you how to export it in two clicks). Within 48 hours you'll get back the three findings that are costing you the most — free, no meeting required.